Lunasin - "The Epigenetic Super Food"

I found this commercial for Lunasin, a soy peptide that has positive effects on the epigenome. At the beginning of the video I thought it was an explanation for epigenetics in general, because the introduction is really good, but it is also a commercial.

“Changes in the epigenome can cause serious diseases. Lunasin attaches to the histones and helps the epigenome function properly, so that these changes do not occur in the cells,” explained Galvez, professor at UC Berkeley.

How Lunasin Works
1. Lunasin nourishes - provides the nutritional fuel to promote optimal expression of genes required for normal cell function.
2. Lunasin protects - reduces inflammation and cell damage caused by free radicals and other environmental hazards. Provides protection in two ways:
3. Prevention. Activates the expression of genes that help reduce cell damage and prevents the expression of genes that can cause cell damage.
4. Maintenance. Helps remove damaged cells from the body that may cause chronic health problems.

First I wasn't sure what to think of this, because the commercial is a little ridiculous, it tries to make you think that you turn into a superhero, when you buy this product. After some research I found out that it is actually supposed to work. Of course you will not turn into Superman, but it is good for your cells.
Since 1996 more than 40 peer-reviewed and published studies have documented lunasin's health benefits. Bodies of research include: cancer prevention, cardiovascular, inflammation, skin health and anti-aging